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Jakob Nielsen fala sobre RSS, Newsletters e Blogs June 21, 2006

Posted by Saddi in : Usabilidade, Web 2.0 , trackback

Em entrevista a Lee Gomes do Wall Street Journal, o polêmico Jakob Nielsen fala que quase ninguém sabe o que é RSS, mesmo quando fazem uso desta tecnologia. Além disso, defende o uso de newsletters ao invés de news feeds e quando perguntado sobre a eficiência do uso de blogs como forma de comunicação com clientes, disse:

That will work only for the people who are most fanatic, who are engaged so much that they will go and check out these blogs all the time. There are definitely some people who do that — they are a small fraction. A much larger part of the population is not into that so much. The Internet is not that important to them. It’s a support tool for them. Bloggers tend to be all one extreme edge. It’s really dangerous to design for a technical elite. We have to design for a broad majority of users.

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